2024 Toyota Land Cruiser Returns to its Origin


Legends never die. Toyota’s off-road icon and longest-running nameplate is making a triumphant comeback to Canada for the 2024 model year, returning to its rugged origin. Since its introduction to the North American market in 1958, the Land Cruiser evolved over the years from the legendary two-door models like the 40 Series with its fold-down front windshield, white roof, and rear jump seats to the capable and rugged 60 Series, which was the last generation to be sold in Canada in 1989 and combined Land Cruiser’s unbreakable strength with premium luxury features. In the USA, the Land Cruiser 200 Series remained available until 2020. Now, Land Cruiser stays true to its heritage, returning as a high-quality off-roader at a more accessible price point that will take a wider range of customers on numerous backcountry adventures across the globe.

Built on the TNGA-F global truck platform, the new Land Cruiser is designed, engineered, and tested to survive in the harshest of environments. For this new generation, Land Cruiser is exclusively available with the range-topping i-FORCE MAX hybrid powertrain producing 326 horsepower and 465 lb.-ft. of torque. It’s slightly smaller and narrower than the outgoing 200 Series model (not sold in Canada), making it nimbler on the trails, and featuring all the off-road tech that has debuted on the newest generation of Toyota trucks. Limited to 5,000 units for the first two months of production, Land Cruiser will also be offered in a First Edition grade that includes two new two-tone paint colours and additional off-road equipment.

“The Land Cruiser is a global icon, synonymous with go-anywhere adventure – and we’re thrilled this legendary SUV is returning to the Toyota Canada lineup for 2024,” said Cyril Dimitris, Vice President, Toyota Canada Inc. “The new Land Cruiser’s heritage-inspired design is a nod to Toyota’s long history of building reliable, durable trucks able to conquer the most severe driving conditions. At the same time, this all-new model is a modern, fully capable SUV that’s ready to help Canadians create their own legendary Land Cruiser stories.”

The 2024 Land Cruiser will be built in Toyota Motor Corporation’s Tahara and Hino plants in Japan and arrive in Canada in the spring of 2024. Manufacturer’s suggested retail pricing will be announced closer to its on-sale date.